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The Official SaaStr Podcast: SaaS | Founders | Investors

The Official SaaStr Podcast is the latest and greatest from the world of SaaStr, interviewing the most prominent operators and investors to discover their tips, tactics and strategies to attain success in the fiercely competitive world of SaaS. On the side of the operators, we center around getting from $0 to $100m ARR faster, what it takes to scale successfully and what are the core elements of hiring. As for the investors, we learn what metrics they hone in on when examining SaaS business, what type of metrics excites them and what they look for in SaaS founders.
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The Official SaaStr Podcast: SaaS | Founders | Investors
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Aug 22, 2016

Matthew Bellows is the Founder @ Yesware and a specialist in helping sales people close more deals faster. Yesware serves more than 750,000 salespeople at companies like IBM, Groupon, Salesforce, Twilio, Yelp, VMWare, and Zendesk. Prior to Yesware, Matthew was the VP of Sales at Vivox. Before that, he was GM at Floodgate (acquired by Zynga) and Founder/CEO of WGR Media (acquired by CNET Networks).

In Today’s Episode with Matthew We Discuss:

  • How Matthew came to be Founder and CEO @ Yesware? What was the a-ha moment for him?
  • Whether sales is an art or a science and what makes Matthew feel this way?
  • Why all founders should do sales until $1m ARR? What were Matt’s personal learnings from scaling the sales team with Yesware?
  • Why a CEO cannot also be a VP of Sales? When is the right time to hire an exec to run the sales team and begin sales specialisation?
  • How Matthew approaches the hiring process? What is the best way to receive high quality candidates? What does his interview process look like?
  • With the array of data on sales activity how can managers balance management with micro-management? What are the inherent problems?

60 Second SaaStr:

  1. If Matthew could do the process again, what would he redo?
  2. How does Matthew deal with rejection in business and sales?
  3. Strategies to optimise email open rates?

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